Project Summary
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Client Requirement:
Replace the existing brand interface with the new version of the UI. - Client: Paradise Game
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Project Scope:
Key visual design, homepage lobby, member center, and color scheme updates for other pages. - Tools & Technologies: Cinema 4D, Sketch, Zeplin, Illustrator, Photoshop
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Note:
According to the client, the game is licensed and launched only in countries where gambling is legal, and this project was undertaken as an outsourced production. The delivered work has been approved and recognized by the client.
Design Concept
The 3D key visual design cleverly incorporates the number “8” from the brand name, symbolizing prosperity and good fortune. The brand logo is seamlessly integrated with black-and-gold casino chips, reinforcing a strong sense of luck and luxury while strengthening brand recognition. Floating golden mahjong tiles and dice, along with a roulette wheel on the table, create a dynamic and luxurious casino atmosphere. The table features a warm orange-gold tone paired with black-and-gold chips, enhancing the sense of elegance associated with high-end gaming environments. A golden football is also included to represent the sports gaming element, blending the excitement of casino entertainment with the passion of sports competition. The overall color scheme centers on deep red, complemented by a red curtain backdrop that conveys sophistication, passion, and vibrant energy. This key visual not only highlights the brand’s luxurious identity but also integrates themes of luck, entertainment, and prestige, perfectly presenting the brand’s premium image.
