Project Summary
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Client Requirement:
Replace the existing brand interface with the new version of the UI. - Client: Paradise Game
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Project Scope:
Key visual design, homepage lobby, member center, and color scheme updates for other pages. - Tools & Technologies: Cinema 4D, Sketch, Zeplin, Illustrator, Photoshop
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Note:
According to the client, the game is licensed and launched only in countries where gambling is legal, and this project was undertaken as an outsourced production. The delivered work has been approved and recognized by the client.
Design Concept
The 3D key visual design centers on the brand name “777,” creatively integrating elements of a slot machine to create a luxurious and dynamic visual experience. The combination of white, red, and gold highlights the slot machine as the focal point, symbolizing the fusion of luck and rewards. Playing cards, dice, and gold coins soar through the air, adding energy and visual depth, as if fortune and opportunity are moving toward the viewer. On the stage below, golden mahjong tiles emphasize the richness and glamour of gaming elements. The background features a stadium, referencing the sports aspect of the games and further enhancing the visual narrative. The overall color palette is dominated by deep blue, creating a stable and premium atmosphere that balances the excitement of casino gaming with the passion of sports competition, perfectly conveying the brand’s vitality and diversity.
