Project Summary
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Client Requirement:
The client requested an animated brand logo to be displayed within the app, incorporating sports elements to convey vitality and motion, creating an energetic and dynamic visual experience for users. - Client: Paradise Game
- Project Scope: Lottie Animation
- Tools & Technologies: After Effects, Animate, Illustrator, Photoshop
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Note:
According to the client, the game is licensed and launched only in countries where gambling is legal, and this project was undertaken as an outsourced production. The delivered work has been approved and recognized by the client.
Design Concept – 1
This animation design is based on the circular form of the brand logo, reimagining it as a dynamic ball in motion. In the animation, two balls collide with the logo, symbolizing the interaction of power and energy. The logo then spins once, conveying the motion and excitement associated with sports. This concept emphasizes the brand’s dynamism and vitality while seamlessly integrating sports elements, creating an energetic and engaging visual experience that reflects the spirit and character of the brand.
Design Concept – 2
This animation features a ball rising from the bottom of the screen toward the top. As the ball ascends, colorful ribbons and dots burst outward, creating a celebratory atmosphere. The circular logo then appears, symbolizing celebration and applause. This dynamic sequence conveys emotions of joy, success, and excitement. The reveal of the logo not only strengthens the brand identity but also delivers an energetic and positive visual experience for viewers. The overall design evokes a festive mood while expressing the brand’s vibrant and uplifting spirit.
